"Carmine & Lyca" Official

After a meeting with Atty. Alfred Gaccion of PULSE Live Music Venue with some minor revisions on the poster and after sponsors confirming their support, "Carmine and Lyca" was just made official earlier today.

On the issue on what could have taken it this long, Exec D says "It's just that we wanted to catch up with the sponsors. We didn't want them to feel left out when  we do the prints." Another reason could be that "Carmine and Lyca" actually almost would not have happened. Early October Exoro Events was working hand in hand with Hollywood FX on this project. But Exoro Events had their professional deadlines, which seemed impossible in the events media. "We always had to wait on the sponsors confirmation and since we are asking for their help, we still have to wait no matter because the lifeblood of the event is drawn from these companies and people.", adds the Director. After Exoro Events pulled out from the project, Hollywood FX went on its own. 

The Executive Director clarifies that the relationship between Exoro Events and Hollywood FX remain friendly. "What happened was not a pullout or a fight. There was just a mutual decision between the two companies to work on its separate ways since Exoro Events is currently working on the reformatting of the first forum "Business-to-Business Social Media Marketing" where the two companies worked together first apart from the "Clean Folio Shoot". There may come a merge in the near future where events may matter.

One of the reasons why the show had to go on was for the sake of the artists and models. "I didn't want to let them down. This was a launching show for the models, so much so a business launching for Hollywood FX itself." explains the Director and that's when she took in a Marketing Strategist who has proven herself effective. 

Among the successful business relationships established with this event starts with PULSE Live Music Venue, who accommodated the group in the venue. Then Ororama Supercenter, which showed genuine High Fashion promise since the Minadanao Fashion Summit early August this year and the Miss Kagay-an 2011 Casual Competition late August. The supermarket-department store has been enthusiastic to establish the partnership firstly thru the Marketing Manager. Ryan Udasco Visual Merchandising Officer and Ororama's own fashion designer has assured his vision for which he will dress the models during the show. Cielo Marquida Shop, exclusive distributor of FUSHU shoes in Mindanao will be providing the footwear for the male models. Ryan Cielo Marquida, proprietor, being a model himself didn't hesitate owing to the fact that he too knows how it is to walk on the runway - which needs some comfy FUSHU shoes!

Sticky Media-Harvest by Mike and Marissa Turner as well as the husband and wife entrepreneur Sue and Mike Montalban have helped made the event possible. "They are the answers to our prayers," says Exec D when either sponsors showed no qualms in helping.

So with one week left and all the marketing side done, all that's left for Hollywood FX to do is iron out the clothes, straighten up the models and polish the runway walk for November 12, 2011 - The Hollyood FX Group of Artist and Models Launching show.